SPERRY CLOUD COLLECTIONS
CORE / ALWAYS ON
Collaborated with our EMEA and DTC partners to establish a core pinnacle Cloud line which celebrates Sperry’s rich heritage and iconic styles. In 1 year of reestablishing this collection we doubled the business with half of the amount of SKUS.
SPRING / SUMMER 2023 CLOUD CAPSULE COLLECTION: paradiso
This collection drew inspiration from the coast of Capri in the 1970s. It featured a rich, retro color palette accentuated by mustard yellow and grounded with brown and ivory tones. Funky prints popped the linings, along with dipped tassel and lace ends.
AUTUMN / WINTER 2022 CLOUD CAPSULE COLLECTION: Speakeasy
Post-pandemic, people craved human connection but were hesitant to emerge into the outside world. This collection captured those sentiments. Inspired by a Speakeasy, it featured a rich color palette, refined leather, brass hardware and a print reminiscent of a pressed tin bar.